Saturday, October 9, 2010

Attention All Women : October is Breast Awareness Month

October is Breast Cancer Awareness Month. And we are again reminded of this fact through pink ribbons and pink what-have-yous. Next month, we will celebrate my mom’s 12th death anniversary. She too succumbed to the deadly disease. So the Breast Cancer Endeavor is really close to my heart, and I am happy that there are a lot of supporters of this movement.

That’s why I was so happy when I found out a major brand like Sketchers also support the Breast Cancer Awareness Month that will definitely benefit a lot of women out there. In fact, Sketchers is taking it a step higher by launching a limited edition shoe that will show support for the movement.

Skechers’ revolutionary Shape-Ups technology simulates barefoot walking on soft ground such as sand—which helps promote weight loss, tones leg and butt muscles, improves posture, reduces stress on knees and ankle joints, among a long list of proven benefits. The super-soft kinetic wedge and rocker bottom technology that allows Shape-Ups to offer all these benefits also make the shoes very comfortable.

The limited edition Shape-Ups Awareness—specifically designed to celebrate Breast Cancer Awareness Month on October has already hit Philippine shelves.
For every purchase of the shoe, Skechers will donate $10 to I Can Serve Foundation Inc., a local organization that promotes breast cancer awareness for early detection and prevention. The shoe features a distinct pink ribbon that signifies our support for the campaign against breast cancer.

Now isn’t that just wonderful? One can enjoy the benefits of a good and comfortable pair of shoes while given the chance to touch the lives of millions of women who are at risk of breast cancer everyday.

Skechers’ Limited Edition Shape-Ups Awareness are available in the following Skechers stores: TriNoma, Glorietta 5, Market! Market!, Festival Supermall, Marquee Mall, Ayala Center Cebu and other leading department stores.

1 comment:

RAPman said...

I am a man and I am aware of breasts all 12 months of the year -- not just during October.

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